Typical pattern of Flippa auctions

In my previous post I stated that Flippa buyers will wait for the very last day and hour to make a bid to test sellers’ nerves.  Is it true at all? I collected data from four of the highest sales without a bin price (last 2 months, post auction negotiated domains were not considered) and made a graph, here you are.

Relative prices of domains during the auction, surprisingly similar ones

Relative prices of domains during the auction, surprisingly similar ones

I am not totally right. Maybe it is more often at lower price ranges, at least I had earlier auctions when the last day bids were 10 times higher than those in the previous 30 days. But these highest non buy it now, 30 day sales are strikingly similar: half time, half price. It is interesting that the second half of the auction is almost frozen, there is only a slight increase in the price or no increase at all before the last day. And on this magic last day prices will be almost doubled (of the very best low reserve domains).

Seller conclusions

  • start worrying if the price is nowhere after 18 days
  • don’t hope anything in the last 10 days before the last day
  • set a bin price 2*(price in day 18) if it’s above your reserve, so you can finish the auction earlier

Buyer conclusion

  • check the domain on day 18 and offer a double price bin if that is fine for you

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